Watch News / / New Model

British Watchmakers' Day

25 Years. One Day. British Watchmaking in Focus.

Roger W. Smith Ltd is marking its 25th anniversary by headlining British Watchmakers' Day 2026.

Roger Smith, co-founding Chairman of the Alliance, is putting his name behind the event. He’s seen British watchmaking evolve over the years and believes this day captures its collaborative energy. It’s a nod to the community pushing things forward.

The lineup includes names like Bremont, Christopher Ward, and of course, Roger W. Smith himself. Expect a mix of established and emerging brands showcasing their work.

The event takes place at Lindley Hall in London from 10:00am to 7:00pm. If you’re into British horology, it’s worth a visit.